Privacy policy

1. General Provisions

The KEL online store (hereinafter — “Store”, “we”), operating at kel.ua and owned by a sole proprietor (FOP) — owner of the KEL trademark (Certificate No. 335249, registered July 19, 2023) — respects the privacy of every visitor and customer.

This Privacy Policy explains what personal data we collect, how we use, store and protect it, and what rights you have under Ukrainian law on personal data protection.

2. Data We Collect

When placing an order or contacting us, we may collect:

  • Full name
  • Phone number
  • Email address
  • Delivery address (city, Nova Poshta branch, or home address)
  • Order information (items, sizes, payment details)

Technical data collected automatically:

  • IP address and browser type
  • Pages visited on the website
  • Time and duration of visits
  • Cookie data (see our Cookie Policy for details)

3. How We Use Your Data

  • Processing and fulfilling orders
  • Contacting you regarding your order status
  • Providing support and responding to inquiries
  • Improving the website and service quality
  • Analyzing user behavior (in anonymized form)
  • Complying with Ukrainian legal requirements

4. Sharing Data with Third Parties

We do not sell or transfer your personal data to third parties, except:

  • Nova Poshta delivery service — to fulfill order delivery
  • Payment processors (Visa / MasterCard, PrivatBank, PayPal, Western Union) — to process payments
  • Google Analytics, Google Tag Manager — for traffic analysis (anonymized data)
  • Government authorities — where required by Ukrainian law

5. Data Storage and Security

Your personal data is stored for as long as necessary to complete your order and resolve any disputes, but no longer than 3 (three) years unless otherwise required by law.

We implement technical and organizational measures to protect your data from unauthorized access, loss, or disclosure. The website uses an SSL certificate to secure data transmission.

6. Your Rights

Under Ukrainian law, you have the right to:

  • Access information about the personal data we process
  • Request correction of inaccurate data
  • Request deletion of your personal data
  • Withdraw your consent to data processing
  • File a complaint with the Ukrainian Parliament Commissioner for Human Rights

To exercise your rights, contact us: keldresses@gmail.com

7. Cookies

We use cookies for the proper functioning of the website and traffic analysis. For more information, please refer to our Cookie Policy.

8. Policy Updates

We reserve the right to modify this Policy. The current version is always published at kel.ua. By continuing to use the website after changes are made, you agree to the updated Policy.

9. Contact

KEL — Ukrainian Fashion Brand

Email: keldresses@gmail.com

Phone: +38 073 333 75 75

Website: kel.ua